Hajibah Osman, UiTM, PhD - Re-branding academic institutions with corporate advertising: a genre perspective.

Hajibah Osman (2008) Re-branding academic institutions with corporate advertising: a genre perspective. Discourse & Communication, Vol. 2, No. 1, pp 57-77. [pdf] [pdf]
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Hajibah Osman (2006) An Investigation of Socio-cognitive Strategies in University Brochures. ESP Malaysia, Vol. 12, Dec, pp 39-51 [pdf]
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Osman, H. (2004) `Genre-based Instruction for ESP' , The English Teacher Vol. 33, pp 13—29. [pdf]
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Osman, H. (2005) `Structural Organization and Socio-cognitive Strategies in University Brochures: Implications for ESP', unpublished PhD thesis, University of Malaya .
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